1. Introduction

At Inova Apparel LLC (“we,” “us,” or “our”), we are committed to protecting your privacy and ensuring your personal information is handled responsibly. This Privacy Policy outlines how we collect, use, store, and share your data when you interact with our website or services.

2. Information We Collect

• Personal Identifiable Information (PII): Name, address, email, phone number, billing/shipping address, and payment information.
• Account Data: Login credentials, purchase history, and preferences.
• Device Information: IP address, browser type, device ID, cookie data, and time zone.
• Usage Data: Page views, time spent on site, and clicks.

3. How We Use Your Information

• Process and deliver orders
• Respond to customer service inquiries
• Send marketing and promotional communications (with your consent)
• Analyze website performance and improve our services
• Detect and prevent fraud and abuse

4. Consent & Cookies

By visiting our website, you consent to the collection and use of your information as outlined in this policy. Where legally required (e.g., for cookies and marketing emails), we will request your explicit consent.

• Essential Cookies: Enable site functionality.
• Analytics Cookies: Track user behavior (e.g., Google Analytics).
• Advertising Cookies: Provide personalized ads via Meta, TikTok, and other platforms.

You may adjust your cookie preferences at any time via your browser settings.

5. Third-Party Services

We may share your data with trusted third parties:

• Shopify: Site hosting and e-commerce platform
• Shipping Partners: USPS, UPS, FedEx
• Payment Processors: Stripe, PayPal, Shopify Payments
• Marketing Tools: Google Ads, Meta Ads, TikTok Ads

All third-party partners are required to protect your data and only use it as permitted by law and contract.

6. Legal Rights & Disclosures

• U.S. Residents: You may access, update, or delete your data. You also have the right to restrict or object to certain processing.
• California Residents (CCPA):
  • Know what personal data we collect
  • Request deletion of your personal data
  • Opt-out of the sale of personal data
  • Receive equal service regardless of exercising your rights
  • Submit CCPA-related requests to: info@shopinova.us
• Illinois Residents: We do not collect biometric data. You may request full details of any data we have and how it’s used at any time.

7. Data Retention

We retain your personal data only as long as needed to:

• Fulfill orders
• Meet legal obligations
• Improve services

Afterward, we securely delete or anonymize your information.

8. Children’s Privacy

Our services are not intended for children under 13. If we become aware that we’ve collected data from a child, we will delete it immediately.

9. Security Measures

We use industry-standard safeguards such as SSL encryption, secure servers, and firewall technology through Shopify to protect your data.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted here with the new effective date. Continued use of the site constitutes acceptance of the revised terms.

11. Contact Us

For questions or concerns about this Privacy Policy, please contact us:
Email: info@shopinova.us